Designing the Visual Identity of a Brand

Create a minimalist and direct brand identity from initial concept to each individual graphic element
Want to capture the personality, values, and essence of a brand in your designs and show it to the world? Gabriel Sencillo, graphic designer and expert in brand creation and management, teaches you how to create an emotion-based experience for users with different graphic elements.In this course, learn how to design a brand's visual identity from start to finish. Beginning with the logo, design all the visual communication graphics for a business to create a minimalist and direct brand identity.
What is this course's project?
Build a brand identity and design all of its graphic elements from the logo to the font.
Who is it for?
Branding enthusiasts, industry professionals, or students getting started in graphic design who want to specialize in brand design.
What you need
You need basic knowledge of Photoshop and Illustrator and the desire to learn the secrets to brand design. The only materials you need for this course are pencil and paper for sketching and a computer with both Adobe programs installed.

Homepage

https://www.domestika.org/en/courses/1391-designing-the-visual-identity-of-a-brand